Summer, the most
anticipated time in west, is the least liked time of the year in east
especially Pakistan. But every misfortune is a blessing in disguise, is what is
mostly said. Not actually a misfortune, but yes, a blessing in disguise. Summer
brings us the mangoes, melons and mania for following new trends. Talking about
fashion trends, it has become not a competitive advantage among people but a
competitive necessity for those who have the desire to be liked, to be
generally acceptable in the society. Those frumps who don’t follow what is ‘in’
are socially discluded.
To discuss what the
store had for us, for this year’s summer, a small addition in heaps of blogs by
fashionistas. Before starting what, we had this year, I would put light on what
was totally ‘out’ this season. Palazzos, along with long shirts, kurti style
shirts—medium length but very loosely fitted—were not in fashion anymore. This
year brought us medium and small length shirts with cigarette pants which
overall shows a person slim, fit and taller. The stuff used for summers is
mostly lawn, cotton, chiffon and silk which are all light weight as well as
lightly felt on body because this kind of stuff doesn’t get stuck to our body
and so we feel relaxed in it. Apart from cigarette pants, bell bottoms were
also preferred a lot by the customers.
It is the fashion
cycle that the trends repeat themselves. If we look at the previous pages of
our Pakistani fashion diaries, bell bottoms were the hot cakes in 90s era of
black n white films, but again, it can be seen along with newest digital prints
of this modern era of 21st century.
Several collections of
designers are heard and seen to be launched all over summer, because, the first
reason is that summer lasts for approximately 8 months in Pakistan, secondly,
we are celebrating Eid in summers for the last several years, so along with
summer collection, we are presented with
Eid collection, spring collection, and many more.
The colors chosen for
summer clothing have to be kept in mind. Although, majority of people love the
color black and their closets are filled with black dresses, but wearing black
in summer can be red signal warning when we step out of homes. That’s why the
choice of colors in summer clothing are mostly light and bright. This not only
portray what are our temperature needs in summer but also targets our moods,
emotions and temperament level in summer which has a direct relation with the increasing
temperature. So, light colors give a soothing feeling and leave a positive
impact on our emotions. Summer, known for its playful vibes makes us feel
active and energetic, so here bright colors play their role and impact our
daily activities especially if they are worn on some gatherings and events.
It had been a trend on
Instagram also that every Pakistani actress was opting for white to wear in
summer especially in Ramzan, for showing their spiritual bond with the
religion, purity of Ramzan, and a face to summer vibes.
Talking about the
style introduced this year in summer were a shirt sewed in a manner that it
looked as if coat is worn over it. That is, it was a frock style shirt with its
front a little higher than the rest of the shirt from back and sides. Moreover,
off-shoulders and off-sleeves were also a preference for fashion forward folks.
Apart from designer wear, our local markets were filled with ‘chikankari’ cloth
which is embroidered with mostly white cotton thread and has small holes in the
dress. New designs along with printed chikan were trending a lot this Eid,
especially.
That’s what is
trending, what is available in market, but prefer wearing what makes us
comfortable, that suits us and reflects our personality. Keeping up with fashion
is good, but keeping ourselves before fashion is best.